MY STORY

I am a Strategic Brand Consultant with 20 years' industry experience.  

My mission is to give small businesses fast, flexible and affordable access to the type of powerful strategic thinking that big businesses typically enjoy. 

MAXIMUM RESULTS - MINIMUM FUSS

I've worked in a dozen different countries across two continents for clients of all sizes in all different markets. I've been a director-level consultant for well over 10 years. I've worked in-house and done agency.  On the side, I've set up my own events business and co-founded a marine conservation charity. I've learnt a lot of lessons and now it's time to share them.

After 15 years of international agency life, I'd become frustrated with lengthy procurement processes, unwieldy project teams and low visibility on down-the-line implementation. Venturing out alone, I felt there was an opportunity to help small to medium size businesses who would benefit from sensible, strategic advice but lacked the time, energy, budget or inclination to go the "big agency" route. As a standalone strategist, I'm able to hit the ground running and offer a precisely tailored and highly effective solution. I can be flexible with methodologies, fee structures and billing arrangements and I offer full Intellectual Property rights as standard. For more info, check out the 80 Quid Coffee.

Freelance strategic consultancy can be a fast, flexible and cost effective solution - but it's not for everyone. If you're not sure what you need or whether I'm right for you, just ask.  I work directly with clients but also provide ad hoc support to independent branding and design agencies.

Since 2015, I have been based in my native South Manchester, returning to the UK from a ten year stint in Hong Kong and following a previous eight years in London.  I am married with three kids, three guinea pigs, two goldfish and one cat (hence my appreciation of coffee!).

TESTIMONIALS

Rachel is truly one of a kind, a total powerhouse that can direct business and brands big and small around all things; strategy, brand, customer experience and market entry..” 

GUY PARSONAGE

PwC Partner and Chair of the Asia Marketing Society

© 2018 by Rachel Vigers (ex-Vickerstaff), RV Squared. 

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+44 (0)7944 424689