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Nail your brand
strategy NOW!

BrandFocus:
everything you need
and nothing you don't, 
in 4 weeks or less!* 

Fast. Flexible. Focused..

BrandFocus gives you the essential brand strategy you need to position your business for success, with exclusive 1-2-1 support, fully customised to suit your business.

The fixed fee is based on a 4-week programme, covering 3 key stages: Discover, Define, Deliver. But, if this doesn't work for you, we can find a way that does. Simples!

Discover

  • Debriefing Interview

  • Competitive Context

  • Audience Interviews

​Fixed Programme Fee includes:

  • Debriefing interview by video-call, with up to 2 members of client team

  • Competitive context - positioning and messaging review for a maximum of 5 peers and/or competitors

  • Audience interviews by phone or videocall, with up to 5 respondents interviewed. Respondents can include clients, customers, partners, staff members etc. as appropriate.

Any changes to the above scope (e.g. face to face meetings, additional interview respondents etc.) may incur additional fees. 

.

Define

  • Co-creative Workshop 

​Fixed Programme Fee includes:

  • Fully facilitated English-language workshop lasting 2-3 hours and for up to 6 participants (in addition to myself as moderator)

  • International workshops to be completed by video-call only

  • UK workshops to be completed by videocall but face-to-face option is available (travel time/costs payable separately)

Any changes to the above scope (e.g. face to face meetings, additional interview respondents etc.) may incur additional fees. 

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Deliver

  • Your Brand Strategy Storyboard 

​Fixed Programme Fee includes:

  • Design, writing and delivery of Brand Storyboard PDF document - typically 20-30 pages.

  • Contents to include brand vision, mission, values, personality, tone of voice and indicative performance metrics. 

  • One round of feedback and amends before final sign off. 

 

Any changes to the above scope (e.g. multiple rounds of amends/changes, extended document contents etc) may incur additional fees. 

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Exclusive Package Fee = just £1850!

Up to 40% discount vs hourly rates*

The Fixed Programme as scoped above typically includes between 30 & 40 hours' of project time, worth £2400-3200.

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